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Ad Fraud on Facebook – Challenges & Solutions

with Stewart Boutcher: CTO, Veracity – Suzanne Trainer: Digital Marketing Manager, Chris Morris: Owner, Shoo Media – Rachel Hatfield: Owner & COO, Shoo Media

What you’ll learn about ad fraud on Facebook

  •  What exactly is ad fraud on Facebook?
  •  The scale of the problem. We’ll share the results of Veracity research – guaranteed to shock you if you’re unaware of how big an issue this is.
  •  The impact on your PPC ad spend – money is being thrown down the drain on invalid clicks!
  •  What’s Facebook doing about it?
  •  Steps you can take immediately to combat ad fraud on Facebook and Instagram to reduce your wasted ad spend
  •  Practical tips and advice from social media PPC experts

Award-winning malicious bot protection.

Cyber Award Winner 2021

AI-Enabled Data Solution of the Year – DataIQ Awards 2023 Finalist

Tech Innovation of the Year Winner – Leeds Digital Festival Awards

Cyber Security Company of the Year – UK Business Tech Awards 2023 Finalist

Best Use of AI – Tech Awards 2023 – Highly Commended

UK’s Most Innovative Cyber SME 2024 –
Runner Up