Analytics

Business Click Fraud Digital Marketing Industry Insight PPC Social Media

11th Jun 2019

Email Marketing Metrics Every Digital Marketer Needs To Know

Learn the metrics you should be measuring to get the most out of your email campaigns and discover how effective your marketing activities really are.

Veracity Team Analytics, Digital marketing

10th May 2019

Half of Your Clicks Could be Bots

Anyone working in digital marketing knows that click bots are one of the biggest issues facing the industry when it comes to lost revenue. We have been developing Veracity, the digital marketing intelligence dashboard, for a few years now. It began as a tool to help digital marketing agencies (and ourselves – a team of […]

Stewart Boutcher Analytics, Click fraud, Digital marketing

Award-winning malicious bot protection

Best Martech Innovation 2021

Cyber Award Winner 2021

Tech Nation Rising Star 2020

Best Marketing Tool 2021

Innovation of the Year 2022

We safeguard organisations from the threat of bot attacks, through our deep tech machine-learning solutions which address Security, Fraud and Ad Tech.

The VERACITY Website Threat Protection platform protects any website from automated attacks to safeguard online revenue, competitive edge, brand reputation and customer relationships. We enable organisations to gain visibility and control over human, good bot, and bad bot traffic without imposing friction on legitimate users.

This technology is based on our proven VERACITY Ad Fraud Protection solution, which helps marketing agencies and brands reduce waste in their digital advertising spend and keep bot data out of marketing decisions.