Tag Archives: digital

25th Oct 2023

Veracity CTO joins UK Trade Delegation to Singapore’s GovWare

Veracity Trust Network’s CTO Stewart Boutcher has been in Singapore and Malaysia as part of a UK Trade Delegation attending GovWare.

GovWare, the Asian region’s premier cybersecurity information and connectivity platform, offers multi-channel touchpoints to drive community intel sharing, training and strategic collaborations and takes place alongside Singapore International Cyber Week.

Cyber Security, Industry Insight, Veracity News
17th Oct 2022

Save money on your projects without sacrificing creativity

When it comes to the ad budget how much could be spent on creativity if you’d eliminated wasted spend?

You can save money on your projects without sacrificing creativity if you follow a few vital steps – including making sure you’re receiving accurate data in your marketing analytics and using a complete ad fraud protection option like Veracity.

Digital Marketing
3rd Nov 2020

How to create an effective marketing campaign

NOTE: Blog updated 07/01/2021.
Knowing how to create an effective marketing campaign is important as digital ad spend was forecast to rise in 2020.
According to Bill Fisher at eMarketer, digital ad spending in the UK was to grow by 0.3% in 2020 to reach £15.08 billion ($19.25 billion).

Digital Marketing
15th Sep 2020

What to look out for at Leeds Digital Festival 2020

It’s been a funny old year but one thing that’s still going full steam ahead – if later than normal – is the quite excellent Leeds Digital Festival 2020.
Running from September 21st for two weeks, this year’s Leeds Digital Festival 2020 is another record-breaker which will see 294 events being hosted across the city both physically and virtually.

Digital Marketing
23rd Mar 2020

What is a marketing insight and why is it important?

A marketing insight – what is it and why should it be of importance to your business and a key part of any promotional strategy?
At its most simple, a marketing insight is a valuable piece of information which comes via research or data analysis and which can be directly actioned upon to benefit your business strategy.

Digital Marketing
28th Feb 2020

What Is A Digital Marketing Strategy? Do You Need One?

No-one working in marketing should need to be told about the importance of having a digital marketing strategy – it’s the map on which all campaigns and customer journeys should be marked upon.
But a surprisingly large number of businesses don’t bother with a marketing plan at all and certainly not one which focuses on how they use social media to create an effective digital marketing strategy.

Digital Marketing

Award-winning malicious bot protection.

Cyber Award Winner 2021

AI-Enabled Data Solution of the Year – DataIQ Awards 2023 Finalist

Tech Innovation of the Year Winner – Leeds Digital Festival Awards

Cyber Security Company of the Year – UK Business Tech Awards 2023 Finalist

Best Use of AI – Tech Awards 2023 – Highly Commended

UK’s Most Innovative Cyber SME 2024 –
Runner Up