Tag Archives: web traffic

12th Dec 2023

UK businesses see highest level of ransomware attacks

The UK reached its highest level of ransomware attacks in 2022 according to figures available from the Information Commission’s Office – at 34% of all reported cybercrime.

Criminals compromised data on potentially more than 5.3 million people from over 700 organisations according to the Data security incident trends report released by the ICO, covering the period up to Q3 2023.

Industry insight
5th Sep 2023

Carbon savings from bot reduction

Has your brand considered its global impact on the climate and thought about what carbon savings it can make?

Sustainability was a big marketing trend for 2022 and it’s one area where a positive impact can have a significant attraction for new customers.

Industry insight
5th Apr 2023

Malicious bots can damage your company reputation

Bots can cause multiple types of damage to your brand’s website and – by extension – your company reputation.

Misinformation is one of the many ways bots cause issues worldwide and, while you may think your brand is safe from that type of attack, the technology used to create bots which spread false data can also be used to cripple legitimate businesses.

Industry insight, Website threat
25th Apr 2022

Building Human Communications that matter

The pandemic has affected how we interact but for digital marketing there is a growing emphasis on rebuilding human communications.

Consumers have reshaped the way they communicate, using social media channels and digital tools rather than face-to-face direct selling and this is making brands rethink their marketing strategies to focus on creating customer-first inclusivity.

Digital marketing
26th Nov 2021

Veracity achieves Verified by TAG status

Veracity’s commitment to transparency in advertising and active action against click fraud has seen it achieve Verified by TAG status.
The Trustworthy Accountability Group (TAG) is the leading global initiative fighting criminal activity and increasing trust in the digital advertising industry.

Business
1st Oct 2021

What marketers can do to create good quality data

With the impending demise of third party cookies the importance of having good quality data – and knowing how to keep it safe – is becoming increasingly critical for marketers.

While the death of the cookie isn’t on the cards for a couple of years, given Google’s announcement it would be delaying the implementation of its blocking for at least two years, it is going to happen.

Digital marketing
  • 1
  • 2

Award-winning malicious bot protection.

Cyber Award Winner 2021

AI-Enabled Data Solution of the Year – DataIQ Awards 2023 Finalist

Tech Innovation of the Year Winner – Leeds Digital Festival Awards

Cyber Security Company of the Year – UK Business Tech Awards 2023 Finalist

Tech Leader of the Year – Tech Awards 2023 Finalist

Best Use of AI – Tech Awards 2023 Highly Commended