with Nigel Bridges, Veracity CEO and Stewart Boutcher, Veracity CTO
WEBINAR
In this webinar hosted by FS Club, Veracity CEO, Nigel Bridges and CTO Stewart Boutcher, explore the commercial and technical viability of combining three innovative technologies – AI, Digital Journey Mapping and Smart Ledgers – to create a Digital Humanity Determination Platform.
Global digital advertising spend was accurately predicted to reach £228bn ($299bn) in 2020, generating an estimated £1.84tn ($2.4tn) in sales revenue.
However, digital marketing campaigns are subject to average losses due to fraud and missing clicks of 30% (and, in extreme cases, some enterprises reporting 50% or more in terms of bot clicks).
Such activity, often referred to as click-fraud, means that many companies are losing significant amounts of their marketing spend – knowingly or not. Current counter-measure solutions work by identifying fraudulent activity after it happens, looking to block it the next time around.
Award-winning malicious bot protection.
Cyber Award Winner 2021
AI-Enabled Data Solution of the Year – DataIQ Awards 2023 Finalist
Tech Innovation of the Year Winner – Leeds Digital Festival Awards
Cyber Security Company of the Year – UK Business Tech Awards 2023 Finalist
Best Use of AI – Tech Awards 2023 – Highly Commended
UK’s Most Innovative Cyber SME 2024 –
Runner Up
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