Veracity Trust Network’s Chief Technology Officer Stewart Boutcher has been shortlisted in the 2023 Global Business Tech Awards.
Stewart is nominated in the Tech Entrepreneur of the Year category at the event, which takes place virtually on May 11th.
Veracity Trust Network is sponsoring The Tech Debrief at the Digital City Festival in Manchester which runs from March 27-31st.
The Tech Debrief, hosted at Bruntwood SciTech’s Bright Building on March 28th, has been specially curated for senior decision makers and leaders working in tech-powered businesses.
Bot traffic is a key component of digital ad fraud, the cost of which is projected to climb from $35 billion in 2018 to $100 billion in 2023.
E-commerce applications and login portals are the most common targets of advanced persistent bot traffic.
Veracity Trust Network CEO Nigel Bridges and CTO Stewart Boutcher were in Brussels this week at the Great British Tech Off.
Veracity Trust Network was one of 10 high-potential UK companies specifically selected for the event.
This annual networking and presentation event, held at the British Embassy, aims to create an environment that fosters collaboration between the UK and Belgian Tech sectors facilitated by the UK DIT.
Consumers would stop doing business with a company known to have experienced data breaches.
According to an IBM report, nearly half of consumers surveyed said they had taken this action. This is alarming news when coupled with the global average cost of a data breach reaching an all-time high of $4.35 million for studied organisations.
Leeds City Region’s FinTech sector has doubled since 2020 and is responsible for adding more than £700m in gross value to the area according to a new report.
Whitecap Consulting identified more than 100 FinTech firms in the Leeds City Region, the vast majority of which are start-ups and scaleups, a segment which has tripled in number over the last three years.
We’ve talked a lot about bots here at Veracity but all business owners need to be aware of the very real danger they pose for your brand website.
Bots aren’t always a bad thing, they help us order food, they’re used in apps to support customer service and many of them exist to help the world wide web function and allow the internet to work as it should do.
During the last few years digital advertisers have faced multiple marketing challenges which seemed to have stretched all their ingenuity.
How will things shape up in 2023 and what will be the top marketing challenges facing teams looking for the best ways to spend their ad budgets? And what trends will be influencing how that budget is distributed?
First party IDs are helping digital marketing move forward into a cookieless future.
The use of third party cookies has previously allowed advertisers to provide targeted adverts to users based on their browsing behaviours. However, in recent years each of the main browser – Microsoft’s Edge, Mozilla’s Firefox, Apple’s Safari – have removed third party cookies.
Google Search is updated thousands of times a year to improve the experience and the quality of results.
According to the multinational technology company, it has created a centralised page called A guide to Google Search ranking systems to make it easier for creators and others to learn about updates and what they mean in practical terms.
Veracity’s senior management team has been in London at the two day MTEX Marketing Technology Expo.
The two day event at ExCel, organised by ROAR B2B, sees businesses involved in the technology side of all aspects of marketing showcase their products and listen to keynote speakers on subjects as varied as creating a brand ambassador program through to how AI and automation can lift your PPC.
After a tumultuous year online retailer Very was first off the mark once again with its 2022 Christmas advert.
The advert dropped on October 13th and features a mother looking at the camera and stating that: “Christmas isn’t just one day, it’s lots of days” as her family exchange gifts.
