While it’s not illegal to use a web traffic generator it’s something that businesses who want to protect their brand should shy away from.
Web traffic bots are computer programs that can be launched on a network to artificially create traffic on websites and social media. They’ve become more prominent in recent years, but web traffic generators first appeared in the mid 2000s.
If you’ve never considered the effect fake traffic can have on your brand’s success – or failure – then now is the time.
According to the first annual State of Fake Traffic report from Go-to-Market Security leaders CHEQ, fake traffic – once the domain of IT and Security departments – has now become such a concern that today’s C-suite has realised it can threaten the overall security of a business.
The rise in cyber attacks could make them uninsurable according to the head of one of Europe’s biggest insurance companies Zurich.
Mario Greco, CEO at the Swiss-based company, told the Financial Times that cyber attacks, rather than natural disasters, would become uninsurable if the disruption from hacks continues to rise.
The news that Tech Nation would cease operating from March 31st – after losing out on £12m in government funding to Barclays – brought to an end more than a decade of support for the UK’s tech startups from the organisation.
More than 140 UK tech founders, executives and investors responded with an open letter to the Government, organised by The Coalition for a Digital Economy (Coadec), which raised concerns about the news that the public funding had been awarded to Barclays.
Bots can cause multiple types of damage to your brand’s website and – by extension – your company reputation.
Misinformation is one of the many ways bots cause issues worldwide and, while you may think your brand is safe from that type of attack, the technology used to create bots which spread false data can also be used to cripple legitimate businesses.
The return of the Digital City Festival in Manchester was a resounding success for Veracity Trust Network who sponsored the Tech Debrief event.
Our Chief Technology Officer Stewart Boutcher delivered a thought-provoking talk on cyber attacks and why it’s important for businesses of all sizes to take note.
Veracity Trust Network’s Chief Technology Officer Stewart Boutcher has been shortlisted in the 2023 Global Business Tech Awards.
Stewart is nominated in the Tech Entrepreneur of the Year category at the event, which takes place virtually on May 11th.
Veracity Trust Network is sponsoring The Tech Debrief at the Digital City Festival in Manchester which runs from March 27-31st.
The Tech Debrief, hosted at Bruntwood SciTech’s Bright Building on March 28th, has been specially curated for senior decision makers and leaders working in tech-powered businesses.
Bot traffic is a key component of digital ad fraud, the cost of which is projected to climb from $35 billion in 2018 to $100 billion in 2023.
E-commerce applications and login portals are the most common targets of advanced persistent bot traffic.
Veracity Trust Network CEO Nigel Bridges and CTO Stewart Boutcher were in Brussels this week at the Great British Tech Off.
Veracity Trust Network was one of 10 high-potential UK companies specifically selected for the event.
This annual networking and presentation event, held at the British Embassy, aims to create an environment that fosters collaboration between the UK and Belgian Tech sectors facilitated by the UK DIT.
Consumers would stop doing business with a company known to have experienced data breaches.
According to an IBM report, nearly half of consumers surveyed said they had taken this action. This is alarming news when coupled with the global average cost of a data breach reaching an all-time high of $4.35 million for studied organisations.
Leeds City Region’s FinTech sector has doubled since 2020 and is responsible for adding more than £700m in gross value to the area according to a new report.
Whitecap Consulting identified more than 100 FinTech firms in the Leeds City Region, the vast majority of which are start-ups and scaleups, a segment which has tripled in number over the last three years.
